"Please don't say I work hard. Nobody is forced to do this job and if they don't like it, they should do another one. If it's too much, do something else. But don't start doing it and then say, 'Aaaah, it's too much'. Because a lot of people depend on it. What we do at Chanel, thousands of people work on these things; these things are sold in hundreds and hundreds of shops all over the world. People like the big machine, and the money the big machine involves, but the effort... Then, suddenly, they become artists. They are too weak. Too fragile. Non. We have to be tough. We cannot talk about our suffering. People buy dresses to be happy, not to hear about somebody who suffered over a piece of taffeta. Me, I like to make an effort. I like nothing better than concrete reality. I'm a very down-to-earth person, but it is my job to make that earth more pleasant."
- Karl Lagerfeld